At the 2013 Jack Dyer Medal evening, Richmond senior coach Damien Hardwick asked everyone associated with the Richmond Football Club to do what they could to make the Club better.

Knowing that success takes a collective effort, Hardwick asked Richmond’s Board members, players, coaches, staff, members and supporters to think about how they can contribute to creating a ‘Strong and Bold’ future at Richmond.

In recent years, Richmond’s Fighting Tiger Fund (FTF) has established itself as a critical platform to support a future of sustainable success, providing coaches, resources and equipment for our players to perform both on and off the field.

However, the job is not done, and Richmond is calling on you to do what you can to make this football club better.

The most important thing you can do to support the Tigers, is to buy a membership.  However, in 2014, as part of the FTF, we’re calling on our dedicated members to give 110%.

If you’d like to be part of this initiative, as part of the renewal process, you’ll be asked to give 10% extra on top of your membership price, which will go towards the Fighting Tiger Fund and invested directly into the football department.

So, what can you do to make Richmond great?  You can give 110%. The collective effort will help the Tigers build a Strong and Bold future.

Click on the player above to watch Hardwick explain the 110% concept. For more information about the Fighting Tiger Fund, visit the website.