Richmond officially launched its specially-designed guernsey for the 2012 Dreamtime at the ‘G match, in the Maurice Rioli Room at the Korin Gamadji Institute today.

The Hon Simon Crean, Minister for Regional Australia, Regional Development and Local Government, and Minster for the Arts, was the keynote speaker at Richmond’s inaugural Dreamtime function.

Match-worn Dreamtime guernseys are now available for auction. Click here to place your bid

The event was also attended by ‘The Long Walk’ founder, Michael Long, AFL Community Engagement Manager, Jason Mifsud, AFL Indigenous Program Manager at AFL Victoria, Leon Egan, and Tim Mathieson, the partner of Prime Minister Julia Gillard.

While it is the second consecutive year the Richmond Dreamtime guernsey has featured an Indigenous design, the 2012 version was the result of the Club’s decision to run a competition for aspiring Indigenous artists to supply their own original designs.

The 2012 Richmond Dreamtime guernsey is available now at the Tigerland Superstore.  Get yours today!


The Club received dozens of submissions, before the winning entry was voted on by a judging panel, which included Aunty Joy Murphy, Leon Egan and last year’s winning artist, Jirrra Harvey.

“The Richmond Football Club recognised the opportunity the Dreamtime at the ‘G game provided and wanted to find a way to further demonstrate its commitment to, and support of, Indigenous Australia,” said Richmond’s CEO Brendon Gale.

“We did so with the development of the inaugural Dreamtime guernsey in 2011.  It was exceptionally well received and we wanted to build on that.”

Stuart Harradine, an independent Wotjobaluk man of the Wimmera in Western Victoria, was announced as the winning designer of the 2012 Dreamtime guernsey.

He received a $5000 Federal Government grant to assist with further training and development.

“As an Aboriginal person, I am especially proud of the impact that Indigenous players like the great Maurice Rioli and the dynamic Michael Mitchell had on the Club and, during those times, I gained no small satisfaction in knowing I barracked for a club that valued Aboriginal football talent,” Harradine said.

“Now, with the inception of the Dreamtime game and the establishment of the Korin Gamadji Institute, my feelings of connection as an Aboriginal man to the mighty Tigers are even stronger.”

Secure your place at this Saturday’s Dreamtime at the ‘G clash by visiting Ticketek.  A huge crowd is expected, so book your seat early to avoid disappointment.


The 2012 Dreamtime guernsey design is based on the traditional Australian Indigenous linear symbolism, representing topographic features, dreaming pathways, spiritual energies in the landscape, and known boundaries between tribes.

These designs are used on weapons, including fighting clubs, boomerangs and parrying shields.

The sharp angles are typically masculine and evoke the hardness and energy of the traditional Aboriginal warrior, making this design worthy of Richmond’s ‘football warriors’ of today.

All proceeds raised from the sale of the Tigers’ 2012 Dreamtime guernsey will support the Club’s Indigenous programming.

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