The Richmond Football Club is delighted to announce Dan Cullinan will join the Club as its new Executive General Manager – Commercial.
Cullinan comes to the Tigers from the Melbourne Storm, where he is currently serving as Chief Commercial Officer.
A commercially astute and highly driven executive, Cullinan has worked in sports across the world, including the Storm, New Orleans Hornets/Pelicans, Houston Rockets, Sporting Kansas City, Inverleigh Media Holdings and the AFL.
"Dan was selected after a thorough recruitment process, which attracted a high-calibre field of candidates," Richmond CEO, Shane Dunne, said.
"His strong commercial acumen and ability to develop and foster deep interpersonal relationships will be of great benefit to the Club and our partners.
"A lifelong Richmond fan, we look forward to welcoming Dan, his wife Lucy and sons Billy and Zac to Tigerland."
“I’m thrilled to be joining the Richmond Football Club as Executive General Manager – Commercial,” Cullinan said.
“For a club so rich in history, success, and passion, it’s an incredible opportunity. I can’t wait to get started and contribute to the next chapter of the Richmond story and to be part of the Tiger Army.”
His hands-on leadership style, strong interpersonal relationships, and strategic mindset honed across multiple codes and international markets, will bring huge value and benefit to the Tigers and our partners, helping to strengthen the Club’s off-field position, both now and into the future.
Cullinan will start with Richmond on August 11.
